Custom Software and Digital

Custom software is an opportunity to build competitive advantage. It can be precisely what you need, can make your business unique, and add real value.

Online and digital are at the heart of most new opportunities, and custom software is often key to these initiatives.

But we meet many businesses who have become embroiled in costly and complex software projects that have become a millstone for them.

The complexity and cost of architecting and designing software, assembling the team, selecting suppliers, and launching the product is so great it can be overwhelming.

But our people (we call them “Principals”) are experts in custom software projects.

Build business value with custom software

For some clients, we oversee software that allows them to radically alter how they work internally. This can massively reduce costs, improve cycle times, or transform customer service.

For example, new technology allows you to create ‘software bots’ to reduce the burden on customer service teams. Machine learning can improve business performance from procurement to customer recommendation engines.

Data analytics can allow you to understand and visualise information to improve decision-making and empower managers.

For some clients, we help create software to create entirely new revenue streams and differentiate them in crowded marketplaces.

We are experienced business people who understand software

Many of our Principals are experts in software development for internal systems or for commercial product development.

We ensure the system strategy is clear and oversee the architecture and design decisions.

We recruit a team or find a development partner, ensure they follow engineering best practices, and oversee rigorous project management and testing.

The software is just part of the recipe

For internal systems they will also, of course, oversee user engagement, and changes to process and organisation where necessary.

For commercial products we take part in discussions about pricing, partnerships and other ‘go-to-market’ questions.

Below are some relevant briefings, posts, videos and stories from our clients.

All written in Plain English and suitable for CEOs and Board members.

Digital Transformations – Wow Your Customers!

All too often, IT is seen as an inward-looking function. The Board are exhausted and tired by issues and problems...

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Business Insight

DEKRA

Agile software development for client-facing software products. Leadership of growth and innovation. Read more

Client story

CEO’s 15 Step Guide to Bespoke Software Development

Click on the download button for our full CEO's briefing on overcoming bespoke software problems or read our short 15...

Read more
Business Insight

What is Digital Transformation and Where do You Start?

Everyone is talking about Digital Transformation...what does it mean? If you're interested in learning how Digital Transformation can transform your...

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Business Insight

Digital Transformation Knowledge Centre

Digital Transformation may just mean simple IT done well; Or it may mean genuine technology innovation, something that is breaking... Read more
Knowledge Centre

Digital Transformations – Efficiency, Effectiveness & Risk Management

For many companies, the technology strategy begins and ends with technical details in which the Board have little interest. The...

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Business Insight

Turnaround Publisher Services

Turnaround is a leading distributor of independent presses. Based in Southern England with offices in London and a warehouse in Herford Read more

Client story

Technology Roadmap for Growth Knowledge Centre

Companies planning growth need to have a plan for how their Tech can support and drive this growth. Read more
Knowledge Centre

COVID-19 Knowledge Centre

Businesses will be facing some tough challenges over the coming weeks and months and it is vital that we in... Read more
Knowledge Centre

COVID-19: Message from our Co-founder Graeme Freeman

Visit our COVID-19 knowledge centre, which include more content related to this topic. Freeman Clarke is the UK’s largest and...

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Business Insight

Who is Freeman Clarke?

For every business, the COVID-19 pandemic is a challenge to the wellbeing and safety of their people. IT, systems and...

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Business Insight

Urgent operational challenges from some of our clients

For every business, the COVID-19 pandemic is a challenge to the wellbeing and safety of their people. For some businesses...

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Business Insight

BRC

Complete digital transformation, new websites, new office fit-out and mergers & acquisitions. Read more

Client story

Chief Technology Officer (CTOs) Knowledge Centre

When do I need a Chief Technology Officer (CTO) and how do I find one? Read more
Knowledge Centre

Robotic Process Automation (RPA) Knowledge Centre

All you need to know about Robotic Process Automation (RPA) Read more
Knowledge Centre

Board Action Plan: 10 Steps to Digital Transformation

Ambitious business owners will always look for ways to improve the way their organisation functions. Digital transformation is just one...

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Business Insight

Ransomware – 5 Practical Steps for CEOs

We’ve all seen the stats… ransomware is growing at an alarming rate. Our experience suggests that it’s even more common...

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Business Insight

When IT “Just Works” Incredible Things Happen!

When IT runs smoothly conversations become about things that matter - things that make a real difference to your business....

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Business Insight

Successful IT in Digital & Creative Agencies

We have a large number of Digital and Creative Agency clients and they have specific IT challenges. For these clients,...

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Business Insight

How Systems & Digital Drive Business Value for Private Equity (PE)

Private Equity (PE) ownership of mid-market companies is increasing. Of course, PE houses are driven by valuations and these days...

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Business Insight

Using Systems & Digital to Grow Your Business

Companies planning growth need to have a plan for how their technology can support and drive this growth allowing them...

Read more
Business Insight

Bitcoin – What is It and What Does It Mean to Businesses?

What is Bitcoin? Bitcoin is a “crypto currency” that was created in 2009. It has many (or perhaps all) of...

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Business Insight

How to Avoid a CRM Car Crash

Any CEO knows that customer information is a very valuable asset. And how you manage customer relationships is vital. So...

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Business Insight

Transform Your Business and Increase Revenue Using Custom Software

About a quarter of our clients are ambitious mid-market companies who want our help to manage and drive custom software...

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Business Insight

J Tomlinson

New information systems strategy, new processes and major re-organisation. Read more

Client story

COVID-19 Changing suppliers, contracts and managing cash

Freeman Clarke is the UK’s largest and most experienced team of part-time (we call it “fractional”) IT leaders. We work...

Read more
Business Insight

COVID-19 Delivering effective homeworking

Freeman Clarke is the UK’s largest and most experienced team of part-time (we call it “fractional”) IT leaders. We work...

Read more
Business Insight

COVID-19 Moving operations and supply chains

Freeman Clarke is the UK’s largest and most experienced team of part-time (we call it “fractional”) IT leaders. We work...

Read more
Business Insight

Bitcoin? Blockchain? I’m already lost!

When the last page is written on the bizarre Bitcoin story, many people believe the conclusion will be that the...

Read more
Business Insight

Is Your Project Stuck in the Weeds?

IT projects of every type can run into problems, get delayed, or overrun. Budgets and plans get abandoned. Projects get stuck...

Read more
Business Insight

Why Does Blockchain Matter to My Business?

When the last page is written on the bizarre Bitcoin story, many people believe the conclusion will be that the...

Read more
Business Insight

Companies also approach us about these areas

Technology Strategy and Vision

Connecting your systems and digital strategy to your business objectives.

Team Development and Leadership

Enable your IT team and suppliers to help drive efficiency, service, and innovation.

Focus on Private Equity

PE houses are driven by valuations, and IT and tech are now at the heart of business value.

Risk Management, Security and Infrastructure

Get on top of cyberthreats, security risks, regulatory issues, and compliance problems.

Business Systems, Integration and Reporting

Efficient and scalable systems and processes allow business to grow and flourish.

Knowledge Centres

 

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Graeme Freeman
Co-Founder and Director

Subscribe to our Business Insights

Plain English board-level briefings focused on technology strategies to deliver competitive advantage and business success.

* Please enter an email address
newnewsletterrecipient

You can unsubscribe at any time.

Thank you.

You’ll now receive regular expert business insights.

Call us on 0203 020 1864 with any questions.